Louise from Futurelabs worked closely with the fantastic team at Detox Kitchen, collaborating over a number of years as their only designer, to deliver a recognisable and desirable brand to customers across their three stores, home delivery packages, and takeaway meals.
Louise began working with the team after a large round of funding and a huge rebrand. She applied the new branding across the company's stores and materials, then worked with the team to develop and evolve the brand's identity as the company rapidly scaled. Louise also helped shape the pitch deck for their next successful round of funding.
Louise applied new branding across Detox Kitchen's three London stores, including advertising materials for a new store opening. Louise then continued to create seasonal campaign materials which incorporated the evolving visual brand identity.
Louise created packaging for meals sold in department stores and health food stores, including Selfridges and Planet Organic. The ranges were regularly renewed by retailers and Louise designed an expanded range of dessert and snack packaging and seasonal style refreshes.
Louise worked with the Detox Kitchen team on social media campaigns, for the brand's then 172k+ Instagram followers. Many campaign videos she designed and illustrated received 10k+ likes and recipe videos were shown on British Vogue online.
"Louise worked with us at Detox Kitchen for several years, and continued to produce work to a very high standard. I would highly recommend Louise for any of your design needs."
— Ellen Tewkesberry, Head of Brand, Detox Kitchen